Improved Google Search with “Fact Check”

Google has incorporated another feature to the search adding ‘Fact Check’ tag. This is aimed at viewers coming down to better conclusions about the content they want to know about. Introduced in October 2016, it was first available for Google News. Now, this has been extended to the main search results.

What is Fact Check?

•    Any content such as a news article or any other piece of information which a viewer searches comes with a fact check tag. Various news publishers and fact checking organizations claim their facts about that information.

•    It is represented as a snippet which shows information about who made the claim and to what degree the claim is true.

•    This allows the viewer to judge more rationally on the subject and he is not just left confused about the validation of the content which comes as search result.

Who provides these facts?

It’s really nice to have these facts attached to google searches, but the question is who is claiming these facts and their provided information is validated on what grounds

•    There is a strict set of criteria which a publisher should fulfill-


a)    Schema.org Claim Review markup on pages where public statements are being checked.

b)    Publisher should be algorithmically determined to be an authoritative source of information.

c)    Google News General Guidelines, Google News Publisher criteria- accountability, transparency and readability standards.

Glitches with Fact Check

•    This functionality is not available for every search.
•    Different publishers may give different conclusions for the same claim- Still, Google believesthe functionality will help make people better judgements.

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Get Google Certified In Mobile Sites’ Development

Google has just announced a Mobile Sites Certification Program for all who want to get recognized in the field of mobile site development.  Mobile sites have become so crucial these days and so its development. The industry needs brilliant developers and this certification presents a great opportunity to prove proficiency in mobile websites creation.

For getting certified, candidate has to clear an exam.

About the exam-

• 65 MCQ and True/False questions- Basic to Advanced level.
• 90 minutes duration.
• Generic concept based questions, not specific to any particular operating system.
• 80% is the qualifying percentage.

Are you prepared?

• The exam covers all major concepts of mobile sites development. Proper knowledge of practices used for creating, managing, measuring and optimizing mobile websites is a mandatory for anyone willing to pass the exam. Indeed, this all requires a quality experience in this field. So, those having hands on experience have a good chance of passing the exam.
• Not only developers, for all who are anyhow linked to mobile sites – digital marketers, SEOs etc. can also avail the benefit of getting recognized by this certification.

Study Guide by Google-

Google has also provided a study guide for the candidates to prepare well. The beginners who don’t have any experience but are passionate to work in this area are most benefited. It consists of four modules-

• Mobile sites and their significance
• Improving sites speed
• Creating an effective mobile UX
• Advanced web technologies

Google Certified is obviously a golden title to have and one should grab this opportunity to take his career to heights.

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No Ads for YouTube Channels with less than 10K Views

Google has announced that the YouTube channels which have not crossed total 10K views are blocked from displaying any advertisement. The company has been working on it since November’16 and has taken this very seriously. The channels which display unacceptable content on YouTube are the targeted ones and are the key players which led Google get down to this decision.

Reason behind

• At first, the reason was to stop the content theft for earning revenue on the website.
• Many top US brands withdrew their advertising contracts with YouTube; their ads were getting displayed on controversial videos/channels.
• It was an easy approval process for displaying ads next to the videos of any channel regardless of how old or savoury, its content was and how many total views its videos had.

Why 10K views bound?

The question is why Google has put this 10K restriction on YouTube channels and how it is eliminating above problems.

• Through this, questionable or controversial videos will not reach a wide audience and so, ads will not be displayed with the corresponding channels, which publish such unacceptable content.be.
• It is a proper measure taken by Google against unacceptable content and it will solve the problem because of which top brands pulled their names from YouTube.

We all know what YouTube is to the planet today and how important it is to properly handle this responsibility. The 10K views measure taken is in right direction and is a correct answer to those who use unsavory means to earn money. If you have questions or concerns about the best SEO services in India, visit this website.

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